Episode 239: What I Wish I Knew When Starting My Business - Part 1
When Karolina first started her business, she would reach an uncomfortable edge every time she had to invest into it.
Even the very first $20 domain name made her nervous.
But she realized over time, that in the online coaching and education business, you have some of the lowest expenses and startup costs of any business model.
You don’t have to invest in office space, get a lease, pay for cost of goods, production or factories, tons of employees, etc.
Most traditional business models require $500,000 - $1,000,000 in upfront investments to just get the business off the ground.
But the one thing she realized is the biggest and most important investment?
Education and mentorship.
Education into your skills and your business know-how.
For Karolina, her vision for Euphoric started to take shape while she was working full-time. Hear how much she saved from her paycheck every month, how nervous she was to invest in each program, certification, or coaching she took, and how she’s come to realize that continually investing in your skills and business know-how is the lifeblood of your company.
Furthering your skills (as a coach) and your business and marketing know-how is literally the most important investment in the business, and the only real big expense in an otherwise low-cost business model.
Over the years, Karolina has poured over $200,000 into education, coaching, and personal development, with phenomenal returns grossing well over a million dollars in revenue!
But how did she get there? In this episode, we’ll start at the beginning and normalize each stage of creating a wildly successful online business.
You’ll hear her favorite hacks for making your first business investments, and how to get your partner on board.
Believing in your vision fiercely is the type of commitment that will lead you to unparalleled growth and transformation.
If you’re ready to go all in, apply for the "Empowered AF 5X Coach Certification Program" – which includes FIVE certifications in different modalities and an all expenses paid weekend retreat!
Don’t miss your chance to apply now and join the Fall 2024 cohort, which starts in mid-October.
And tune in next week for Part 2 of this episode.
IN THIS EPISODE:
Why the online education/coaching space has some of the lowest start up and maintenance costs of any business model, but why investing in this one area is a must
How to make “courageous” investments and bet on yourself, whether for a $20 domain name, or a higher ticket coaching program
How Karolina took the leap from full-time employment to running her own business, and how much she leveraged from every paycheck to get there
Why you have to 100% believe in yourself and have conviction, without wavering for a second on your vision
The “burning the boats” mentality and how making a decisive commitment to your purpose can propel your success!
REFLECTION QUESTION
Think about a moment when you made a significant investment in your personal or professional development. What was the outcome? How did this investment shape your journey?
“I wish I wasn't giving myself such a big headache over that $20 website. I wish I wasn't giving myself and my husband such a big headache over that $3,000 certification program. I wish I wasn't giving myself such a headache over whether or not I should join the $15,000 certification program. My intuition knows when there's the right opportunity.” - Karolina Rzadkowolska
“This is what leaders do. Every single leader that I know that's at the top of their game, whether they're making a lot of money in their company, or they're really well known, or they have a lot of clients, or they're writing books and they're speaking on stages, they've invested a lot of money into their skills.” - Karolina Rzadkowolska
LINKS/RESOURCES MENTIONED
Lose your desire to drink and lean into your dream life with Karolina’s book Euphoric: Ditch Alcohol and Gain a Happier, More Confident You. When you order today, you’ll also unlock tons of resources and checklists to support you on your journey.
Applications are now open for The Empowered AF 5x Coach Certification. The next cohort starts in October! Learn more here and apply!
If you're still in the process of reevaluating alcohol on your own right now, I invite you to join Become Euphoric first, which will support you in reprogramming your subconscious mind.
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Follow @euphoric.af on Instagram. And as always, rate, review, and subscribe so we can continue spreading our message far and wide.